{"product_id":"the-art-of-hand-lettering-techniques-for-mastery-and-practice","title":"Art of Hand-Lettering (Wotzkow - paperback)","description":"\u003cp\u003e\u003cstrong\u003eAuthor: \u003c\/strong\u003eHelm Wotzkow\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eISBN: \u003c\/strong\u003e9780486824017\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBinding:\u003c\/strong\u003e paperback\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSection:\u003c\/strong\u003e Art\u003c\/p\u003e\n\u003cp\u003eAuthor Helm Wotzkow, a commercial artist specializing in advertising, leads readers step by step from beginning to advanced skills. His extensive experience provides so many helpful suggestions and tips that even professional letterers will find useful new ideas on almost every page. Wotzkow begins with advice on the tools necessary to hand-lettering. He then proceeds to a detailed discussion and analysis of roman majuscule and minuscule characters, the lettering upon which most styles are based. Both pen and brush lettering are covered. Subsequent chapters explore italic, gothic, script, and block styles of lettering as well as negative lettering, perspective lettering, and lettering on curves. Each chapter is illustrated with scores of examples of fine lettering executed by Wotzkow and his students.\u003c\/p\u003e","brand":"Art","offers":[{"title":"New","offer_id":43488756629728,"sku":"Books:9780486824017n","price":14.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0628\/5911\/6768\/files\/81YyNjyhXkL._AC_UY218.jpg?v=1724366955","url":"https:\/\/theswordandshovel.com\/products\/the-art-of-hand-lettering-techniques-for-mastery-and-practice","provider":"Sword \u0026 Shovel (403)","version":"1.0","type":"link"}